Measuring Success: 10 Essential KPIs for Email Marketing
As a marketer, I bet you already know why email marketing remains one of the most popular digital marketing channels. But how do you track
Instagram, started as just another photo-sharing app, was the 2nd most popular social media platform used by marketers in 2022. Why? It’s the marketplace that includes features like a 1 billion+ audience base, high engagement rates, visual storytelling, and many more all at once.
As a marketer, you know all Instagram users are not your target audience. You need to find out about that specific group, reach and turn them into your customer. This is where the Instagram follower tracking app really excels.
These apps help you learn more about your followers, their demographics, the best-performing content, and strategies for attracting new followers who might be interested in following you.
So, which app is best to track Instagram followers? Relax, you are at the right place. In this article, I will discuss the 8 best apps to track Instagram followers.
Top 8 Must-Have Apps to Monitor Instagram Followers
These are my top 8 picks for the best app to track Instagram followers, with the reasons why I think they’re worth your time:
I have picked “Social Scan” in the first position due to its multiple features, user-friendly interface, minimalistic approach, and the fact that it’s free to use! Also, you will get some additional features in the premium version.
If you do not want to use third-party apps, Instagram has something for you as well! You will get some basic insights from the Instagram app, but the drawback is that it supports only Instagram business accounts. However, you might want to check this free Instagram analyzer.
Crowdfire is a social media management tool that lets you manage and plan posts for all of your social media accounts in one location.
Although it does not provide in-depth details of recent follow, unfollows, or block metrics, it helps you engage with your current followers by suggesting relevant content based on their interests.
Iconosquare is an all-in-one solution that comes with an official partnership with Facebook and Instagram. It offers you follower management, a helpful dashboard, Instagram stories analysis, post schedule, competitor analysis, and other features.
Seek Social, is a unique growth builder and tracker app. Alongside reporting follower data, it also offers to “Buy” followers. No, not in that way.
They promise not to use fake accounts. Instead, they find accounts you should target and appeal to before using a bot to interact with users.
Datajam is known as one of the most efficient Instagram profile analysis tools in the industry. They provide tons of data-statistics about your activity. Since it is updated in real time, you will always be up to date. Also, DataJam claims that it works anonymously.
Inflact splits their features into three major categories: audience, clients, and content. So, beside follower tracking, it offers many efficient features like a profile analyzer, growth analytics, influencer research, and more.
Quality over quantity: this is so true when considering the followers of Instagram, and GhostHunter is one of the best apps to track instagram followers, well, actual followers!
Your Instagram account loses credibility if it is followed by ghost, fake, or spam accounts. Ghosthunter continuously monitors your followers and removes inactive, fake accounts so that your account or brand can get maximum exposure.
Instagram follower tracking apps are tools to know what is your follower count, who is unfollowing you, and which accounts are not following you back. You will get some of this information from Instagram’s insights, but there will be limitations.
Since Instagram is a prominent platform for brand awareness, brands need more precise insights than this to organize their Instagram marketing. Thanks to the aforementioned apps, brands can now plan their online advertising strategies more efficiently.
Apart from tracking followers, these apps offer some interesting features such as informing your admirers, detecting ghost/inactive followers, scheduling posts, checking others’ stories anonymously, and many more.
Well, it’s not a strange thing to lose some followers now and then. People follow and unfollow each other every day. Now, if you notice a consistent drop in your follower list, likes, and comments, it’s time to take action.
Losing followers, likes, and comments on a consistent basis could be due to many reasons. It could be the reason for Instagram’s change in security updates. New updates often remove fake, inactive accounts. Losing these accounts from your follower list is actually not a bad thing.
This might be a little heartbreaking, but the other reason people might be unfollowing you is that they could find your content uninteresting or, worse, offensive. To avoid losing all of your Instagram growth efforts, you must identify the cause of the drop and prevent it from happening further.
Herein lies the importance of Instagram follower-tracking apps. These apps provide you with a full analysis of your followers’ behaviors, their interactions with you, who is unfollowing you, who is not following you back despite your following them, and many more important insights.
Some of these apps will suggest content that your targeted audiences might like, and they will also help you get your content in front of them. Given all these factors, it’s high time to compare the best Apps to track Instagram followers and pick the right one for you.
Okay, I want to be brutally honest here. Not every Instagram Follower Tracker app is safe. Instagram does not share its API with every other app. They made it available only for authorized apps, as long as these apps comply with Instagram’s terms and conditions.
Sharing your Instagram ID and password with any third-party apps violates Instagram’s security policy. Even if you feel okay with it, I would strongly recommend that you think again. An unfortunate common practice is that most users keep the same password for all social sites.
So, if a third-party app steals your personal data, chances are they will soon get hold of your other account too. In order to not let this happen, check descriptions, terms, and conditions carefully before signing up for third-party apps.
Instagram-authorized apps are third-party apps or websites that have been given access to your Instagram account. These apps connect to your account to execute tasks like scheduling posts using Instagram’s API, analyzing metrics, gathering information about your followers, etc.
It is always better to be safe than sorry. These apps can access your public profile, posts, friends list, inbox, and other personal details. So, before giving authority to these apps, it is recommended to check the app’s authenticity.
You can check whether you are using an authorized app or not by following these steps:
*This process might vary depending on the Instagram app version or the user’s device.
So, this wraps up the list. These apps I have picked as the 7 best apps to track Instagram followers contain many features but in general, they focus on follower analysis, who unfollows you and your follower’s demography.
Knowing who unfollows you is important, as is knowing your followers’ interactions with your account. I hope the insights you gain from using these Instagram tracking apps will assist you in reaching your Instagram goals. Good luck!
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